The Messenger

Marketing has changed dramatically since I started doing it 20+ years ago. Back then, everything was done through the mail or in a printed publication. Social media was so new that very few people had ever heard of it. Fast forward to today, and it's been years since we've sent out anything through the mail. Everything is digital. One thing that has remained the same is the need for our message to get to our customers. We still must communicate our desired message to our target audience. In this month's Messenger, we will look at how to have a powerful impact on your marketing campaign. The Mathis Group Messenger: Success in Your Marketing Campaign …

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In a previous Messenger, we looked at the Problem-Solving Process. Regardless of how big or small a problem is, we naturally follow this process. But what happens when behaviors get in the way of this process? In this month's Messenger, we will look at seven behaviors that will block the problem-solving process. Being able to recognize these behaviors will help you to avoid them in the future. The Mathis Group Messenger: Behaviors that Block Solutions …

[Read more...] about May/June 2022 Messenger: Behaviors that Block Solutions

Ethical decisions are tricky. If you talk to 10 different people, you will get 10 different definitions of ethics, along with 10 different solutions to an ethical problem. We have all faced an ethical situation, whether it be socially or professionally, where we have felt like we are between a rock and a hard place. How do you deal with such a situation? What do you do if you know someone you work with is behaving unethically? In this month's Messenger, we will look at areas of influence when it comes to ethics. The Mathis Group Messenger: Ethics in the Workplace …

[Read more...] about March/April 2022 Messenger: Ethics in the Workplace